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Manage and track your pipeline with the Deals view

Written by Enzo Soverini

Access to the Deals view is included with Business licences.

The Deals view helps sales teams centralize deal context in one place.

Instead of jumping between your CRM, meetings, emails, recordings, and notes, Claap automatically brings together your latest customer activity and AI insights so you can:

  • review opportunities faster,

  • identify deal risks earlier,

  • prepare better follow-ups,

  • and keep your pipeline moving.

What is the Deals view?

You'll find it in the left sidebar of your Claap workspace, right between Companies and Contacts.

The Deals view is your dedicated space in Claap to follow every business opportunity you're working on. From the first conversation to closed-won (or closed-lost), this is where you'll keep an eye on your pipeline and make sure nothing falls through the cracks.

The Deals page automatically displays opportunities synced from your connected CRM.

Supported CRM integrations include:

  • HubSpot

  • Salesforce

Once synced, deals become searchable and enriched with customer activity from Claap.

Click on it and you'll land on a view that lists all the deals tied to your workspace, with smart filters to help you focus on what matters.

What you can do from the Deals view

The Deals view helps you monitor your pipeline without constantly switching tools.

From this page, you can:

  • view all deals in a centralized table,

  • search for opportunities quickly,

  • filter and sort your pipeline,

  • monitor recent customer activity,

  • open detailed deal insights,

  • and review AI-generated deal summaries.

This is especially useful for:

  • pipeline reviews,

  • forecast meetings,

  • account handoffs,

  • manager coaching,

  • and prioritizing follow-ups.

Use default views to focus on the right deals

At the top of the Deals page, you'll see five tabs that let you slice your pipeline depending on what you need to focus on:

My deals

This is your default view. It shows only the deals where you're the deal owner, so you can quickly see what's on your plate without getting distracted by the rest of the team's pipeline.

All deals

The full list of every deal in your workspace, regardless of who owns them. Useful when you need a global view, or when you're looking for a specific deal that might not be yours.

Useful for:

  • team pipeline reviews,

  • leadership visibility,

  • and cross-functional collaboration.

Open

This view filters down to deals that are still in progress. Ideal when you want to focus on what's currently moving and where your attention is needed.

Won

A view of all deals you've successfully closed. Great for celebrating wins, reviewing what worked, or simply taking stock of your performance.

Lost

The deals that didn't make it. Don't underestimate this view: it's a goldmine for learning. Going back through lost deals is one of the best ways to spot recurring objections, missed signals, or patterns to improve on.

If you've just started using Claap or haven't created any deals yet, you'll see a friendly message: No deal listed yet Stay tuned, new deals will show up right here.

Deals will automatically appear here as they're created either manually, through your CRM integration (HubSpot, Salesforce), or as you record meetings linked to specific accounts.

Understand the Deals table

Depending on your CRM configuration, the table may display :

Deal

Displays the deal name, this helps you quickly identify the opportunity and the account it belongs to.

Deal Owner

Displays the person responsible for managing the opportunity.

This is useful for:

  • pipeline ownership,

  • manager reviews,

  • and filtering opportunities by rep.

Stage

Displays the current CRM stage of the opportunity.

Stages help teams understand where opportunities are in the sales process.

Amount

Displays the value of the deal.

This helps teams:

  • prioritize high-value opportunities,

  • forecast revenue,

  • and monitor pipeline value.

Deal age

Displays how long the deal has existed.

This helps identify:

  • deals moving quickly,

  • long-running opportunities,

  • or deals that may be stalled.

Deal close date

Displays the expected closing date of the opportunity.

This helps teams prioritize opportunities that require immediate attention.

Contacts

Displays the contacts associated with the deal.

This helps teams quickly understand:

  • who is involved in the buying process,

  • whether multiple stakeholders are engaged,

  • and whether the deal may be single-threaded.

Last month activity

This timeline can include:

  • meetings,

  • recordings,

  • and emails.

The activity visualization helps teams quickly assess:

  • deal momentum,

  • customer engagement,

  • and communication frequency.

Healthy deals usually show:

  • regular interactions,

  • recent activity,

  • and ongoing engagement.

AI Deal Summary

Displays Claap’s AI assessment of the deal status.

The AI status helps teams quickly identify opportunities that may require attention based on:

  • recent activity,

  • deal progression,

  • engagement patterns,

  • and AI-generated insights.

This helps managers and reps focus on the deals most likely to need action.

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